This report, utilizing data from TSG’s proprietary data
warehouse of over 4 million card accepting merchants, lists nearly 300 merchant types and includes
key metrics on each of them including volume statistics, profitability and
Using the profitability and attrition metrics, a score is
assigned to each merchant type. This is the “attractiveness” of the merchant.
Forward-thinking acquirers are using this type of data to prioritize their
sales strategies as well as benchmark their own metrics.